About deDANÚ

About deDANU Ireland

No Hype, Just Nature

At deDANÚ we pride ourselves on sourcing pure, locally cultivated, botanical ingredients.

We make choices at every stage of production to ensure the products you use in your home and on your body are free from allergens, unnatural chemicals and fragrances, toxins, carcinogens, fillers, or genetically modified ingredients. 

We recognize and support the worldwide consumer demand for economies and societies to move away from a ‘make-use-dispose’ model. We embrace circular principles and practices that not only maximize resource efficiency but contribute to a new way of living in harmony with the systems that support us as human beings. This is what beauty means to us.

It is a given that our products are clean and it is a given that they are cruelty free.

We go beyond these promises to offer an alternative product that gives conscious consumers peace of mind, knowing that the product in their hand has contributed to a healthier, cleaner environment.

Our founders are a husband and wife team, James DeMello and Leah Fletcher, who started deDANÚ with a passionate imperative to practice sustainability through a vision of aesthetic as a living balance of elegance, design, purpose and functionality.  

We are innovators embracing the value of traditional knowledge passed down to us through generations. We are constantly testing new solutions to household problems so check back regularly to keep your eyes on what we’ve formulated. 

From our hearth to yours, 

Slainte Chugat.